Portfolio
Listing Optimization & Amazon SEO
Marcus Reed · Amazon US
Full listing audit and rebuild — keyword research, rewritten title, bullets, description and backend terms, plus image and content recommendations.
Reported result
Conversion rate: +28%
Client reported a 28% improvement in listing conversion rate over 45 days.
Amazon PPC Management
David Morgan · Amazon US
Campaign restructuring with keyword research, negative targeting, match-type and bid optimization, and ongoing search-term analysis.
Reported result
ACoS: 38.4% → 29.9%
Client reported ACoS reduced from 38.4% to 29.9% within 60 days, with sales volume maintained.
Seller Central Account Support
Sarah Bennett · Amazon US
Account issue review, documentation preparation, policy guidance and appeal response support for affected product listings.
Reported result
Outcome: Listings restored
Client reported the affected listings were restored and normal operations resumed.
Real work from inside Seller Central and store admin — listings created, copy written and stores set up for clients.
Built a complete FBA shipment in Seller Central — 210 units across 14 boxes with FNSKU labeling, pack-group configuration, box weights and dimensions, and shipping confirmed with an Amazon partnered carrier (UPS) across 5 destinations.
Guided a brand through the full Amazon Brand Registry journey — application setup and submission with a USPTO trademark, through pending review, to final approval. The brand now has access to brand protection tools, A+ Content and Brand Analytics.
Set up a new Amazon seller account from scratch — store configuration, marketplace expansion across the US, Canada, Mexico and Brazil, and a healthy Seller Central dashboard with products active and first orders coming in.
Built a complete variation family for a grocery brand on Amazon US — a parent listing with three flavour variations (Hot, Mild, Extra Hot), each with its own SKU, pricing and FBM inventory, launched and selling with the featured offer active.
Wrote compassionate, keyword-rich listing copy for a pet memorial product — a search-optimized product description and benefit-led bullet points designed for visibility and conversion in a sensitive product category.
Created customized handmade product listings on Amazon US — keyword-optimized titles, FBM offers and pricing for the Horse, Cat and Dog Hugging Human figurines, all live and active.
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